When will extreme weather conditions stop making news?

One wonders when extreme weather will cease being news? Given the present heat wave and the media's intense coverage of it and the forecast catastrophic weather conditions ahead, will this become the norm? The weather is always in the news, it's baseline conversation for most people, even when it's just plain pleasant. What period of time does it take though for it to cease being considered unusual. Seems to be adding fuel to climate change issues though...